KASEM
KARE ABOUT SOMEONE EVEN MORE
Clothing with a purpose. A community that cares. Real support for real people.
In The Stars
KASEM's first piece. Artwork drawn from Kasem Woodward's final tattoo — now carried by everyone who wears it.
In The Stars Hoodie
The full collection is still in production — one piece is live, more are on the way. Pricing shown is indicative and may change before launch.
KASEM Membership
- 1 hoodie or 2 t-shirts, every year
- Access to the KASEM Care community
- A percentage goes to the Impact Fund
- Early access to new collections
- Be part of something bigger
Turning purpose into action
"A kinder, brighter world is possible."
See our impactReal people. Real conversations.
Struggling doesn't always come with words. Sometimes it just takes someone to ask, and someone willing to listen.
Find out moreTurning purpose into action
A percentage of every sale and membership goes into the KASEM Impact Fund, helping people with real, urgent needs — from counselling and bereavement support to emergency assistance.
See our impactKASEM is a streetwear clothing brand with a social purpose, run by people who care — it is not a healthcare provider, counselling service or medical charity, and nothing on this site is medical advice. KASEM Care, when it launches, will be trained peer support alongside professional services, never a replacement for them.